Bandung Tourism Promotion Board and Lincoln University College Malaysia Strengthen International Collaboration Through MoU
BANDUNG, WEST JAVA, INDONESIA — September 10, 2026 — The Bandung Tourism Promotion Board has entered into a strategic cooperation agreement with Lincoln University College, Malaysia, marked by the signing of a Memorandum of Understanding (MoU).
The collaboration represents an important step toward strengthening institutional relations between Indonesia and Malaysia while creating new opportunities for cooperation in the fields of tourism, education, human resource development, research, and international promotion.
Through this partnership, Bandung Tourism Promotion Board and Lincoln University College Malaysia aim to explore and develop various collaborative programs that can provide mutual benefits for both institutions and their respective stakeholders.
The cooperation is expected to support the development of tourism-related knowledge and human resources, encourage knowledge and experience sharing, and create opportunities for joint initiatives in tourism promotion, education, research, and professional development.
For Bandung Tourism Promotion Board, international partnerships are an important part of its commitment to promoting Bandung and its surrounding destinations to a wider international audience. Malaysia, as one of Indonesia’s important regional partners, offers significant opportunities for strengthening tourism connections and expanding Bandung’s international network.
The partnership with Lincoln University College Malaysia also opens opportunities to introduce the tourism potential, cultural richness, creative economy, and destination experiences of Bandung and West Java to a broader academic and professional community.
“This MoU marks a positive step in strengthening the relationship between Bandung and Malaysia, particularly through collaboration between the tourism and education sectors. We hope this partnership will lead to concrete programs that create meaningful benefits for both parties and contribute to the development of tourism and human resources.”
The cooperation is expected to encourage further collaboration involving academic institutions, tourism stakeholders, industry professionals, students, researchers, and other relevant partners. By connecting tourism and education, the partnership can contribute to the development of innovative and sustainable approaches to tourism promotion and human resource development.
The signing of the MoU also reflects a shared commitment to building stronger Indonesia–Malaysia relations through constructive collaboration and the exchange of knowledge, experiences, and opportunities.
Moving forward, Bandung Tourism Promotion Board and Lincoln University College Malaysia will continue to explore potential programs and initiatives that can translate the agreement into tangible outcomes.
With this partnership, Bandung Tourism Promotion Board reaffirms its commitment to strengthening Bandung’s position as a competitive, attractive, and internationally connected tourism destination, while fostering meaningful partnerships beyond national borders.
About Bandung Tourism Promotion Board
The Bandung Tourism Promotion Board is an organization committed to supporting the promotion and development of Bandung as a tourism destination through collaboration with tourism stakeholders, government institutions, educational institutions, businesses, communities, and international partners.
Through strategic partnerships and promotional initiatives, Bandung Tourism Promotion Board aims to enhance Bandung’s visibility as a destination for leisure, culture, culinary experiences, creative industries, education, and business tourism.
Media Contact
Bandung Tourism Promotion Board
Website: bandungtourismpromotionboard.org
Email: bp2kota.bandung@gmail.com
Instagram: bandungtourismpromotionboard
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